Why are websites important for small businesses, and why is WordPress the best content management system? These are questions that I hear a lot, so let’s demystify some things a little. First of all, we’re almost in 2018. If you don’t have a professional website that represents your brand and business on the web, what are you doing exactly? I’m not even going to bother saying that it’s “essential,” because that sounds trite. We’re also beyond the point where a business website merely served as a “digital business card.” Unless you are promoting your products with sales funnels and are […]

I get this question a lot: how do I get Google to notice me? You may have even followed a tutorial for indexing your site with Google Webmaster Tools and even worked your butt off for a few good backlinks. But why aren’t you coming up in searches? Well, one issue I often see is that people forget about robots.txt. You can have all of the right meta data, a perfectly constructed site, and your Google Analytics in place, but if you don’t specifically tell Google how to crawl your site, there’s a good chance the Google bot won’t bother […]